McMaster Investment Research Club

From my previous logo design has taken a liking by a newly formed club, the MIRC or McMaster Investment Research Club. The president of the club offered me to design a logo for the club has he has plans to make it a recognized club. His request for the logo is to look super edgy and abstract, and I find it difficult to synthesize what combination of “super edgy” and “abstract” logo will look like. through many sketches and coloring the prototypes. It was then finalized with Photoshop Illustrator program and the result was astonishing.

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The font is really important when it comes to making a logo, I could not find the right font as I wanted to embed an uprising graph linking to “R”. So I have decided to create my own font using a grid to match their sizes and space accurately. for the gray outline was used int he finalized logo as a request by the board members of the club to make it “McMaster like” and one was suggesting to incorporate the infamous big and heavy door entering the math building at McMaster University. The outline was inspired by the roof of Hamilton Hall, home of math students which is from this picture

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This picture has appeared in all of our courseware booklets, bulletin board announcement, updates and even on the website. Many math students can relate to this particular picture and students of McMaster can recognize that the club from this building.

The logo was sold to the club president for a sum of money. This logo was my first time doing a combination of abstract and edgy logo, now that I have looked back on it there are many improvements that it can be touched on and make the logo smoother on the edges.

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